Sharpsell Sales Enablement

The right pitch for every customer. At scale.

Opportunity-specific sales enablement for large frontline teams. Give every seller the right pitch, illustration, comparison and objection response for each customer and opportunity.

1M+sellers
100M+annual customer touchpoints
7industries
See Sharpsell Enablement in action
Sharpsell
हिंदी + EN
Prepared for this meetingAnkit Gupta · Home loan · ₹65L
Comparing withTwo other banks
StageSanction discussion
Last conversationRate concern raised
Reviewing customer context…
Assembling approved content…
Presentation readyBuilt for the Gupta family
Home loan proposal for the Gupta family₹65L · EMI comparison · rate options
✓Personalised to their rate concern
✓Approved content only · compliant
In the customer’s numbersIllustration & comparison
₹52,400monthly EMI at 8.4% · 15 years
✓Rate and fee comparison ready
✓Prepayment objection responses included
Shared with the customerFrom the meeting itself
✓Proposal shared on WhatsApp
✓Follow-up scheduled · Thu 11:00
Share with customer
Trusted across BFSI, auto, consumer goods, building materials and 7 other industries
LIC of IndiaTata MotorsSaint-GobainKotak LifeWhirlpoolTorrent PharmaAxis BankMahindra Last Mile MobilityKenvueAditya Birla Sun Life InsuranceTTK PrestigeAISAxis Max LifeTVS EurogripAlembicIDFC First BankEureka ForbesCarrierAU Small Finance BankJawa MotorcyclesBharti AXA LifeEntero HealthcareAxis Mutual FundNikhil Adhesives
Powering 2.2M+ frontline sellers across India’s largest distributed sales organisations.
Sales enablement in action

See opportunity-specific enablement in action.

Personalised presentations, business illustrations, ready reckoners and product comparisons, tailored to each opportunity.

Presentation
Home loan proposal for the Gupta family₹65L · EMI comparison

Personalised presentations

Built for the customer in front of you, not a generic deck.

Illustration
₹1.02Crat 20 years
Premium₹4.2L / yr
Cover₹50L

Business illustrations

Show the product in the customer’s own numbers, on the spot.

Ready reckoner
✓Eligibility · 21–60 years
✓Min premium · ₹24,000
✓Tax benefit · 80C + 10(10D)

Ready reckoners

Approved product facts, calculations and answers, ready when needed.

Comparison
Ours
Rate8.4%
Processing feeWaived
PrepaymentNil charge

Product comparisons

Approved, compliant answers to “why not the other one?”

Better-prepared sellers drive better business results.

2.2×

target achievement among RMs sharing at least five personalised collaterals per week

35%

increase in leads generated

18

times per week average platform usage per salesperson

Industry-specific enablement

Same product. Different customer. Different sales conversation.

Sharpsell changes the pitch, proof and follow-up based on the customer, opportunity and what they are comparing you against.

Banking
Insurance
Financial Services
Automotive
Healthcare
Consumer Durables
Building Materials
Relationship Manager
“I already bank with you. Why do I need this?”
Sharpsell prepares
Existing relationship reviewNeed-based product recommendationEligibility and documentation checkApproved objection responseBranch follow-up
“I am comparing rates with two other banks.”
Sharpsell prepares
Rate and feature comparisonTotal cost illustrationRelationship-value caseApproved competitor responsePersonalised follow-up
Insurance Advisor
“I do not think I need insurance.”
Sharpsell prepares
Need analysisProtection-gap explanationRelevant product recommendationApproved objection responseCustomer-friendly follow-up
“I already have a policy. Why is this better?”
Sharpsell prepares
Existing-cover reviewBenefit and product comparisonRider or cross-sell recommendationCompliant illustrationPersonalised follow-up
Wealth and Mutual Fund Distribution
“Markets are down. I want to stop my SIP.”
Sharpsell prepares
Portfolio and goal reviewLong-term performance contextApproved market commentaryAlternative allocation optionRetention follow-up
“My current distributor gets me better returns.”
Sharpsell prepares
Scheme comparisonRisk and consistency viewSuitability checkApproved objection responsePersonalised proposal
Automotive Sales Consultant
First-time family buyer focused on budget, safety and monthly EMI.
Sharpsell prepares
Model and variant recommendationSafety comparisonEMI calculationRelevant offerTest-drive follow-up
Existing SUV owner comparing an upgrade with competitor models.
Sharpsell prepares
Feature and performance comparisonOwnership-cost comparisonUpgrade value propositionExchange and finance optionsPersonalised presentation
Medical Representative
“I already prescribe a competitor molecule.”
Sharpsell prepares
Clinical comparisonApproved efficacy dataPatient-profile matchSampling and follow-up planNext visit brief
“Show me the evidence for this indication.”
Sharpsell prepares
Indication-specific literatureApproved study summaryDosage and safety reckonerCompliant leave-behindFollow-up commitment
Channel and Store Sales
“The online price is lower.”
Sharpsell prepares
Price and offer comparisonWarranty and service valueApproved exchange offerFinance and EMI optionsStore follow-up
“I am replacing a ten-year-old model.”
Sharpsell prepares
Upgrade feature comparisonRunning-cost and efficiency viewExchange valuationInstallation and service planDelivery follow-up
Dealer and Project Sales
“My contractor recommends another brand.”
Sharpsell prepares
Specification comparisonApplication and site suitabilityApproved technical dataDealer stock and pricingSite visit follow-up
“I need this for a project starting next month.”
Sharpsell prepares
Project requirement estimateProduct and grade recommendationVolume pricing and schemeDelivery scheduleOrder follow-up

The same approach extends across products, channels and sales motions within each industry.

Lightning-fast deployments.

3weeks

SAP-connected deployment for a pharma distributor.

5weeks

30,000 insurance users and six million leads migrated.

6weeks

500,000 users, 17 products and multiple languages deployed.

How personalisation works

Personalisation starts with context.

Sharpsell combines customer history, opportunity stage, product rules and seller context to decide what to prepare.

Customer context

Needs, priorities, objections and previous conversations.

Opportunity context

Product, stage, commitments, history and next action.

Business context

Product rules, eligibility, approved content and compliance boundaries.

Seller context

Role, channel, language, permissions and selling context.

Ashok Suvarna
We cannot imagine living without Sharpsell as a partner. It is a platform which has enabled our sellers, enabled our business and helped Aditya Birla Sun Life Insurance grow its business multi-fold.
Ashok SuvarnaChief Distribution Officer, Aditya Birla Sun Life Insurance
Governed enablement

Keep every pitch current, approved and compliant.

Approved content only

Sellers work from centrally governed product and sales content.

Version control

Publish new material and retire outdated content centrally.

Product and eligibility rules

Control which products, recommendations and illustrations can be used for each situation.

Role and channel permissions

Serve different content and actions based on role, channel and hierarchy.

Compliance guardrails

Keep pitches, illustrations and comparisons within approved business and compliance boundaries.

Auditability

Know what was prepared, shown and shared with the customer.

Experience the future of sales enablement.

See Sharpsell prepare the right pitch, illustration, comparison and objection response for every customer and opportunity.

Request a demo